Digital Cartel was founded on a principle drilled in from day one in the Australian Defence Force: every mission has a measurable objective, and you are accountable for the outcome. Not the activity. The outcome.
Before Digital Cartel existed, Kevin McIntosh spent years in the Royal Australian Navy as a Marine Technician. He maintained and repaired propulsion systems, auxiliary machinery and damage control equipment on warships. That role teaches you something most marketing agencies never learn: the job is not done when you finish the task. The job is done when the system works.
That same standard now applies to every campaign Digital Cartel runs. We do not hand you a strategy document and disappear. We build the system, monitor it daily, and adjust until the numbers hit the targets we agreed on before a dollar changed hands.
Kevin studied civil engineering at QUT and holds a PRINCE2 project management certification. He co-founded ProCare Solution, a registered NDIS provider operating across the Sunshine Coast, Brisbane and Gold Coast. He built PropSafe, an AI-powered property due diligence platform for Australians buying overseas. He designed, built and launched Compatify, a monetised assessment platform with 47 tests. Every one of those businesses was built from zero to revenue using the same systems Digital Cartel now offers to clients.
Most agencies operate like they are spending someone else's money. They charge monthly retainers, send PDF reports full of metrics nobody reads, lock clients into 12-month contracts and hope the client forgets to cancel.
We operate like we are spending our own.
Daily monitoring. We check campaign performance every day. If something underperforms, we adjust the same day. Not at next month's strategy review. Not after the next invoice. Today.
Weekly reporting. You get the numbers that matter: how many leads came in, what each one cost, how many turned into booked jobs. Plain language. No jargon. Every week without exception.
Month to month. Every engagement is month to month. No lock-in contracts. If we stop delivering, you stop paying. That is not a slogan. It is how the agreement is structured.
Radical accountability. Before any campaign goes live, we agree on measurable targets in writing. Every lead is tracked to the booked job and you see the numbers in a weekly plain-English report. No lock-in contracts — details on our service terms page.
We built Digital Cartel for tradies and service businesses first because we understand the market. Plumbers, electricians, builders, landscapers, cleaners, pest controllers, concreters, painters. Businesses that rely on local clients finding them at the right time.
We are expanding into allied health, NDIS providers, wellness, hospitality and professional services. If your business depends on a steady pipeline of qualified local leads, we can help.
Three core services. Each one designed to do one thing: put paying clients on your books.
Conversion Websites that turn visitors into phone calls and form fills. Not brochure sites. Digital sales floors built to generate enquiries from day one.
Local SEO that puts you at the top of Google Maps and local search results for the suburbs you actually service. We set ranking targets, track movement weekly and report numbers you can verify yourself.
Meta Ads on Facebook and Instagram that target the people most likely to pick up the phone. Every lead tracked from first click to booked job.
Book a free growth session. We will review your current marketing and show you exactly where the opportunities are.